Treatment

Set just the right tone, and work to restore optimum condition and luster to brassy blah blah, blonde tones. BLONDE.ANGEL conditions and moisturize...

Created using eyelash thickening and lengthening technology, BODY.MASS helps strengthen the hair while imparting a fullness and thickness that giv...

Repair, renew and restore dry, damaged, frizzy over-processed hair with RE.STORE. This potent, cleansing and repairing treatment is bursting with ...

Give dry, parched hair an intense burst of hydration with HYDRATE-ME.MASQUE. This repairing and smoothing treatment MASQUE delivers hydration and m...

YOUNG.AGAIN is a weightless leave-in treatment oil. Infused with Immortelle to help counteract oxidation and therefore the aging process, this int...

Activated by the heat of your blow dryer, EVER.SMOOTH is a lightweight spray that creates the ultimate silky, smooth blow-dry with softness, volum...

HEATED.DEFENSE is a weightless, invisible leave-in treatment foam to protect your hair against damage associated with heated and mechanical tools....

Intense repair and nourishment for shiny, glossy, weightless hair with the added bonus of heat protection – all this, in one handy leave-in treatme...

A restorative at-home treatment MASQUE providing deep conditioning, strength and essential repair to fine and damaged hair. ANGEL.MASQUE leaves hai...

Work that body and boost your hair with flexible fullness and hold. If you want to create smooth, big shapes then layer on plenty of BODY.BUILDER....

Dual-purpose SMOOTH.AGAIN delivers all the benefits of a hard-working styling product, alongside the smoothing and nourishing benefits of a treatm...

YOUNG.AGAIN.MASQUE delivers deep conditioning to the hair and scalp, leaving hair full of youthful body and bounce. Its restorative blend of Amino...

STAYING.ALIVE is a high-performance leave-in, oil-free treatment that instantly helps repair damaged or color-treated hair. Enriched with silk pro...

Give hair a little extra oomph with THICK.AGAIN. This leave-in thickening treatment is designed for men with fine or thinning hair and is rich in ...

Description Ideal for bleached, permed or relaxed hair. Its formula is designed to nourish treated hair, it also makes it soft and silky, giving ...

Description Virtue® Restorative Treatment Mask with Alpha Keratin 60ku® actively rehabilitates hair in need of extra care for an instant infusion o...

Description Conditioner to control frizzy or curly hair. The conditioning formula moisturizes the hair and helps it restore elasticity eliminatin...

Virtue® Healing Oil is a first-of-its-kind blend of pure, hydrating oils and a powerful reparative protein in one bottle. Created with all hair typ...

Description Virtue® Un-Frizz Cream is a leave-in treatment cream that instantly transforms the hair’s texture. It works to condition and smooth hai...

Description Virtue® Split End Serum helps repair and seal broken ends while it protects against future fraying.  Directions Using your fingertips, ...