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Meet Virtue Labs | Curated by milk + honey

Meet Virtue Labs | Curated by milk + honey

About the brand:

Virtue Labs is haircare that heals, nourishes, and repairs by using ethically-sourced keratin from human hair. In other words, the future is officially here. This cruelty-free brand offers products for all hair types and caters to the everyday. Unfamiliar with keratin? Benefits include: reduction in frizz, split end restoration, increase in thickness and increase in color vibrancy. File under: a miracle product. 


Try this first: 

From hair color to hot tools, we all damage our hair. Recovery Shampoo is your one-way ticket to shiny, healthy hair. The cherry on top? This product received a mention in Allure’s exclusive Best of Beauty awards. (That’s how you know.)


Shop Virtue Labs.

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