Virtue® Flourish Density Booster
Virtue® Flourish Density Booster is a potent, 100% drug-free, botanical-based nutrient infusion for the scalp. It fuels fatigued follicles and nurt...
View full detailsDr. Luke Burnett, a retired US Army Colonel, leads a regenerative medicine lab in Winston-Salem that works to heal battlefield injuries using keratin. He and his team discovered a way to extract human keratin in its purest form—it’s called Alpha Keratin 60ku™, and it has the power to help heal burn wounds and regrow tissue. By chance, they found it can also repair hair.
Virtue® set out to bring this transformative protein to hair care. Alpha Keratin 60ku™ is extracted from ethically-sourced human hair, so our bodies recognize it and treat it as our own. It binds directly to areas of damage and fills them in, revealing hair that’s shinier, stronger, and overall more healthy. For the first time, we can actually repair hair—even after the damage is already done.
Virtue® Flourish Density Booster is a potent, 100% drug-free, botanical-based nutrient infusion for the scalp. It fuels fatigued follicles and nurt...
View full detailsVirtue® Flourish Manta Brush is uniquely designed for fragile hair, the revolutionary Manta brush bends and molds to the shape of your hand and sca...
View full detailsA Minoxidil-based regimen that nourishes the scalp and reactivates hair follicles to stimulate growth. The three-step system includes the Shampoo f...
View full detailsStronger, healthier hair is in the queue for this year's holiday with Virtue®'s top-selling fan favorites. Nourish and replenish hair with the awar...
View full detailsIdeal for men and women with all types of short or layered hair. Virtue® 6-In-1 Styling Paste is a medium-hold styler that texturizes, shapes, nour...
View full detailsVirtue® Curl-Defining Gel is a silicone-free gel that hydrates, holds, and keeps curls defined all day and into the next. This memory-building curl...
View full detailsVirtue® Curl-Defining Gel is a weightless cream that melts into curls for intense hydration, frizz reduction, hair repair, and protection. This lea...
View full detailsBrightens | Neutralizes | Revitalizes A gentle, sulfate-free shampoo made from all-natural colorants to tone, neutralize, and brighten all shades o...
View full detailsRevive stressed-out strands (no matter the texture or condition) in an instant with two of Virtue®’s most potent hair healers, boxed in a playful ...
View full detailsGet volume & thickness that’s outright joyful. This low-maintenance duooffers the highest value with our largest dose of award-winning, best-se...
View full detailsDiscover damage repair that’s downright merry. This low-maintenanceduo offers the highest value with our largest dose of award-winning, best-sellin...
View full detailsFrizz control that’s . This low-maintenance duo offers the highest valuewith our largest dose of award-winning, best-selling Smooth Shampooand Cond...
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