Valentine's Day 2023 (25% Collection)

Virtue® Healing Oil is a first-of-its-kind blend of pure, hydrating oils and a powerful reparative protein in one bottle. Created with all hair typ...

Color-safe, paraben-free, gluten-free, vegan. Virtue® Labs Restorative Treatment Mask deeply hydrates and repairs hair without weighing it down. Th...

Color-safe, paraben-free, gluten-free, vegan. Virtue® Split End Serum is a lightweight cream that seals, smooths, and repairs broken ends. It nouri...

Nourishes | Thickens | Detangles Ideal for all women with thinning hair. Safe for chemically treated or colored hair. Key Ingredients Probiotic Fe...

Virtue Labs Purifying Leave-in Conditioner is a lightweight detangling mist that gently nourishes hair while it enhances manageability, reduces fl...

Virtue® Flourish Density Booster is a potent, 100% drug-free, botanical-based nutrient infusion for the scalp. It fuels fatigued follicles and nurt...

A Minoxidil-based regimen that nourishes the scalp and reactivates hair follicles to stimulate growth. The three-step system includes the Shampoo f...

Enhances | Nourishes | Shines A weightless cream that melts into curls for intense hydration, frizz reduction, hair repair, and protection Ideal fo...

A light, dual-action whipped crème that detoxifies scalp of build-up and impurities while providing residue-free hair conditioning and scalp balanc...

Transform damaged hair with Virtue Treat and Style Kit. This kit works to mend damaged hair in as little as five uses while adding shine and textu...

Restore scalp to a healthy state nightly with this highly potent, feather-light serum that goes on easily and absorbs quickly.Our scalp is an incre...

Virtue® Flourish Women's 5 % Minoxidil Foam is used by millions. It’s the only single ingredient medically proven to help regrow hair in women. It ...

Turn up the volume on fine, flat hair for maximum movement and bounce. FULL SHAMPOO & CONDITIONER: PRO SIZE DUO Ideal for all hair types lookin...

Nourish dry, damaged, depleted hair back to hydrated health. Ideal for all hair types, especially hair that’s damaged or in need of extra care. Per...