Virtue® Curl Leave-In Butter
Enhances | Nourishes | Shines
A weightless cream that melts into curls for intense hydration, frizz reduction, hair repair, and protection
Ideal for Types 2-4 curly hair and safe for color-treated and chemically treated hair.
Key Ingredients
- Shea Butter, Jojoba Esters & Olive-Derived Esters: A super-hydrating combo that helps to soften hair and provides lightweight moisture without weighing down curls.
- Selaginella Lepidophylla Extract ("Resurrection Plant" or "Rose o Jericho"): A specialty botanical plant active that attracts moisture to parched curls to bring them back to life.
- Multi-Faceted UV/Solar Protection Complex: An Anti-Pollution active that is known to provide color and heat protection.
Description
Virtue® Curl Leave-In Butter is a leave-in cream rich in reparative proteins and emollients to infuse hair with hydration, help neutralize frizz, and guard against heat and humidity. Simultaneously, Alpha Keratin 60ku® helps to repair cracks and splits, leaving curls stronger, softer, and full of shine.
“Curl Butter is perfect if you are looking to lock in moisture and keep your hair hydrated all day without being weighed down. Its luxurious texture makes it easy to work through all textures and detangle with ease.” –Kindale Godbee, Stylist, Salon Owner & Virtue® Ambassador
Directions
Work a generous amount of product into wet or damp hair from root to ends. Do not rinse. Reapply as needed.
TIPS: Apply Curl Butter as a leave-in to completely wet hair to lock in moisture. Work through hair and detangle in sections for even distribution.
Key Claims
• 95% of women felt hair was immediately more resilient, silkier, and looked rejuvenated
• After just 8 hours, 96% of women felt their hair was less brittle
• 93% of women felt their hair was more manageable and moisturized, nourished, and shinier after 1 week
• After 2 weeks, 96% of women saw reparative benefits and felt hair was healthier and softer
• 94% felt hair did not look frizzy after only 1 use
• 94% said they feel more confident
*Consumer perception study of 64 women used the Curl Leave-In Butter for 2 weeks
Ingredients
Aqua (Water, Eau), Cetearyl Alcohol, Propanediol, Behenyl Alcohol, Cetyl Alcohol, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Butyrospermum Parkii (Shea) Butter, Heptyl Undecylenate, Cetyl Esters, Brassica Alcohol, Jojoba Esters, Linum Usitatissimum (Linseed) Seed Extract, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Glyceryl Stearate, Keratin, Panthenol, Tocopherol, Oryza Sativa (Rice) Bran Extract, Selaginella Lepidophylla Extract, Helianthus Annuus (Sunflower) Seed Wax, Hydrolyzed Adansonia Digitata Seed Extract, Quercus Petraea Fruit Extract, Oryza Sativa (Rice) Seed Protein, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camellia Sinensis Leaf Extract, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Salvia Hispanica Seed Extract, Madecassoside, Helianthus Annuus (Sunflower) Sprout Extract, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Extract, Helianthus Annuus (Sunflower) Extract, Carrageenan, Gluconolactone, Hydrogenated Ethylhexyl Olivate, Xylitol, Hydrogenated Olive Oil Unsaponifiables, Trehalose, Glycerin, Sodium Phytate, Sorbitan Isostearate, Caprylyl/Capryl Glucoside, Ethyl Linoleate, Polysorbate 80, Polyglycerin-3, Sodium Dilauramidoglutamide Lysine, Ethyl Oleate, Sorbitan Oleate, Polyquaternium-37, Sodium Phosphate, Galactoarabinan, Caprylic Acid, Calcium Gluconate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Parfum (Fragrance), Brassicyl Valinate Esylate, Caprylyl Glycol, Cetyl Hydroxyethylcellulose, Maltodextrin, Lactobacillus Ferment, Phytic Acid, Phenoxyethanol, Chlorphenesin, Sodium Benzoate, Potassium Sorbate, Potassium Hydroxide, Alcohol, Citric Acid, Benzyl Alcohol, Citral, Citronellol, Limonene, Geraniol, Linalool, Alpha-Isomethyl Ionone.